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Are you keen to promote your business? Want to understand advertising and promotion? Then this is the right course for you.
It covers marketing your business, advertising and promotion as well as personal selling skills. This course is ideal if you want to take your small business on to the next level.
Like all Start Learning courses our Business Marketing course is split into small segments to make sure studying can easily fit into busy lives. You will also have access to your tutor for the duration of your studies.
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At Start Learning we pride ourselves on our friendly and supportive tutors. Your tutor support will start as soon as you receive your course and will be valid for 12 months. All our tutors are highly qualified with extensive experience in supporting distance learning students. You contact your tutor via email and they are responsible for marking assignments answering your questions and guiding you through the course.
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At Start Learning we believe that everyone should have the opportunity to expand their knowledge and study further, so we try to keep our entry requirements to a minimum.
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We recommended you spend approximately 180 hours of your time studying for the Business Marketing course. The pace of study is completely up to you. To give an example, if you dedicate 3 hours a week to the course it would take you a year to complete but if you could spare 6 hours a week you could complete it in six months.
You can work at your own pace but you must complete the course within the 12 month period.
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Module A - Marketing Your Business: Why do market research - Who will be your typical customer - What will they want - Why will customers buy from you - How to do market research successfully - SWOT analyses - Your marketing plan
Module B - Advertising & Promotion: Planning – position & strategy - Advertising a business - Promoting a business
Module C - Personal Selling Skills: What is selling - Building blocks leading to a sale - Handling incoming calls - Making appointments by phone - Reaching the decision maker - The sales presentation - Telephone selling - Handling objections - Keeping records - How to motivate yourself
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At the end of this course successful learners will receive a Level 2 NCFE Award certificate of achievement.
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NCFE is recognised as an awarding body by the qualification regulators ('regulators') for England, Wales and Northern Ireland. The regulators are the Office of the Qualifications and Examinations Regulator (Ofqual) in England, the Department for Children, Education, Lifelong Learning and Skills (DCELLS) in Wales and the Council for Curriculum, Examinations and Assessment (CCEA) in Northern Ireland. The course is recognised in Scotland by the SQA (Scottish Qualifications Authority).
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English